The Internet allows you to showcase your business, activities, products and your services. You can do so via your website, e-mail and social media. But each channel requires a different approach.
Where do you find more information?
Published 12.05.2015
Social media is not only an excellent channel for boosting customer loyalty: you can also use it to actually sell products to customers. How do you do this and what do you need?
Published 29.10.2015
QR codes may have been forgotten for a while but their popularity is on the rise again. Indeed, they offer excellent marketing opportunities for entrepreneurs, traders and the self-employed. So how
do you make good use of QR codes?
Published 29.05.2019
QR codes - successors to traditional barcodes - are omnipresent these days: in shops, in magazines and e-mails, on packaging, posters, etc. How do you make smart use of QR codes as a small business
owner or entrepreneur?
Published 18.04.2016
A picture is worth a thousand words, but animated pictures are even better to convey your message. How can you make your online video or other animations more effective? Here’s our checklist.
Published 22.01.2016
Are you looking for a logo for your business that will make you stand out from the crowd? There are several online services and tools which can assist you. We’ve checked them out.
Published 09.04.2015
The prerequisite of a successful webshop is that it attracts many visitors. But that doesn’t mean you’re there yet: customers need to go to the checkout. The following tips help you convert searchers
into visitors and visitors into buyers.
Published 09.04.2019
Early in 2015 Facebook at Work was heralded as a new professional communication platform. Now it has been launched officially under another name: Facebook Workplace. How useful is it?
Published 14.11.2016
Travel accommodation company Airbnb has revamped its website and is also targeting business users. The “Uber” folks are taking a similar approach.
Published 15.09.2014
You should be receptive to your customers’ questions and complaints at all times. Helprace wants to help you collect and follow up all this customer feedback. How useful is it?
Published 09.12.2016